The number of electrical faults for over 50,000 car warranty claims more than doubled from 2008 to 2013. Yet car makers are set to meet the insatiable demand for electronic wizardry - but will it appeal to the practical mum?
Are Men Suckers For The Latest Gadgets?
Spokesman for the UK’s biggest car review site said, “There appears to be a divide between men and women when it comes to cars. Some improvements like 'keyless entry' score well with women as does any gadget which makes it easier to get from A to B. Men on the other hand, seem to be fascinated by technology.”
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The recent Geneva Motor Show illustrated how the electronic trend is set to be turbo boosted as heavy weight tech giants like Apple and Google move in to the car world.
Car manufacturers now spend an increasing amount on inventing and adopting electronic gadgetry in an effort to gain the attention of motorists who love to boast to their friends about their ‘heads up display’ and the fact that the car can automatically adapt to the weather conditions.
Car manufacturers now spend an increasing amount on inventing and adopting electronic gadgetry in an effort to gain the attention of motorists who love to boast to their friends about their ‘heads up display’ and the fact that the car can automatically adapt to the weather conditions.
